||The best design in the world won't sell your products and services
if people can't find them. We are unique in our ability to offer
website design packages with Search Engine Optimization incorporated
at the development level.
At Personalized Computer &
Internet Services we see our objective as obtaining as high of a return
on investment in your Web site and Internet services as possible. The marketing
and visibility of your Web site is every bit as important, if not more so,
as its design. Your organization became a part of the World Wide Web to
be visible to its vast membership in a cost effective manner. With that
in mind, we offer our services.
Please Note: We will not take on clients wishing to promote MLM (multi level marketing), web sites containing pornography or nudity, online casinos, racist, anti-government, anti-religious or any type of business that may have an adverse affect on our reputation or that of our clients.
We use your company's objectives along with our knowledge of current
search engine listing procedures, Web site coding, and on-line and conventional
marketing techniques to optimize your Web site before we submit it to
the search engines. PCIS works with your organization to help create the
marketing program that is most cost effective.
The web sites we produce reflect our
years of studying Search Engine Optimization techniques. Our clients
can usually be found in the first page (top 20) of most search
engine search results and have generated $1,000,000's in sales
and cost savings from their Internet sites.
SEO EVALUATION & LISTING SERVICES:
Unless your name is
a household word, your success in attracting a Web audience lies in your
ability to build a lasting presence in the search engines that people
use to find sites like yours thus driving your TARGETED audience directly
to your Web site. PCIS's Internet marketing professionals have the training
and experience to provide results!
95% of Internet users rely on the top
engines & directories (Google, Lycos, AltaVista, LookSmart, HotBot and Yahoo, MSN, AOL). Each has a different method for ranking sites in response to
a search query. We keep up with the constant changes in the industry and can actually optimize your site to the individual engines. Our goals compliment those of the search engines as we simply find the most effective method to help the search engine find the actual content of your site.
|SEARCH LISTING BASIC:
After consulting with the client to identify the scope of their products/services
offered on the Web site and their target audience, PCIS will
CREATE META TAGS for DESCRIPTION, TITLE and 3 highly relevant
Manually SUBMIT THE WEB SITE to the Top 6 Search Engines/Directories
- Includes $299 Express Submission Fee to Yahoo
- Includes $35 Express Submission Fee to Inktomi
- Available but not included - Express Submission to LookSmart ($299)
SEARCH LISTING PLUS:
In addition to the services provided in the SEARCH BASIC package,
TEST 3 Keywords in top 5 Search Engines (Yahoo, Google, MSN, AOL,
ANALYZE the results determining who the competition is and why their
listing appears high
APPLY general findings to site's HTML (Index + up to 2 other pages)
Identify and Submit site to 2 industry specific specialty directories.
|SEARCH LISTING COMPLETE:
The 12 month solution to keeping your site correctly listed. With
the tremendous growth in the number of sites coming on-line, it is
easy for a search engine to inadvertently loose sites or even remove
them entirely. Some search engines may place recently indexed sites
more prominently on search queries. Search package of your choice
o 3 & 9 mos: Verification, resubmission if needed
6 mos: SEARCH RELEVANCY REPORT, Resubmit after package reoptimization.
Listing Plus $500
SEARCH ENGINE LISINGS*:
Though promptly indexing your site's lead page, many search engines
rely on spiders to view the rest of your site for indexing of other
pages. This can often take 3-6 weeks. If you have content in secondary
pages that might cause those pages to be more relevant to certain
searches than your front page, have us list them separately in up
to 6 search engines. We limit this option to 2 pages as we are committed
to optimization of Internet tools. Several search engines agree with
us and will delist sites that have too many pages indexed.
*Meant to be used with our SEARCH ENGINE LISTING SERVICES.
Can be used with any package in the same or higher category
HTML and design optimization are based on these packages.
Minimum time is spent developing new descriptions and keywords.
Listing Plus $500
Too often we see sites that have not been designed with Search Engines
in mind. These sites often would be highly ranked if the search engines
could access their information. At PCIS we offer evaluation and recommendation
services for existing sites and utilize our knowledge to optimize new
sites so search engines can find the information they need to rank you
appropriately. Sometimes it's the little things that make all the difference.
SEARCH EVALUATION & USABILITY
REPORT: Evaluates the index (home) page of your
existing website for Search Engine usability. Solutions Recommended.
(Approved changes made on an hourly basis)
|SEARCH RELEVANCY REPORT:
Do you know how your Web site compares with your competitors in responses
to searches for your key phrases? Shows your ranking in 8 search engines
using 2 key words/phrases -your choice
want visitors to keep returning to your site, research shows it is important
to keep the content of your web site current. Visitors who see out dated
information seldom return. Most people who use the Internet want the most
current information possible. PCIS can provide several services to facilitate
the important updating process, of your web site. Updates may be performed
on a scheduled basis (calendar of events, price changes, etc) or on an
as-needed/on demand basis.
|Update Service (hourly):
If updating is needed on a continual basis, IAS.NET provides a monthly
hosting/updating package that will cost less than the items purchased
individually. The applied discount depends upon the amount of updating
required. After development of your site, IAS.NET can determine your
update needs and provide discounted package pricing.
dependent on monthly service package choosen
Other Internet Marketing Services:
Internet advertising in it's infancy is in dire need of responsible
individuals who do more than simply list a company with a search
engine, place them in a "mall" or SPAM email accounts and then
walk away. We pride ourselves in using only responsible marketing techniques. Today, most of our design clients also use us to do
their Internet Marketing and update their websites.
you should always market your web site on your traditional media (business
cards, signs, letterhead, vehicle...) the Internet provides several other
unique ways of helping people find your site.
|Nomination to appropriate Award,
new Announcement and Review Sites:
One of the best ways to get immediate traffic to a site is to have
it recognized by an award site. At PCIS we have always taken a great
deal of pride in our site design. With the addition of Internet Marketing
specialists to our design team, we have the ability to insure your
site will be noticed.
|Strategic Linking 1:
A very effective way of driving traffic to your site. PCIS will search
the Web for sites that complement the goals and interests of our clients.
With your approval, we will secure links to several of the relevant